This is a story of all about how my Chiro stuff got flipped upside-down… Haha, just kidding, I won’t put you through all that business!
We are here to talk about if your practice is too cool. What do I mean by that? Well, do your customers come into your office and get the “cold shoulder” because you are just to busy to give them the time and attention that a customer deserves? Let’s take into account a hypothetical situation.
James looks up a chiropractor online after having some back pain for several weeks. He finds a cool chiropractor and makes his appointment. James has never been to anyone before and is nervous before he even arrives. When he walks in, no one greets him and his fiddles around a bit before sitting down, missing the sign in sheet. The secretary happens to notice him as a new face among the other people waiting and asks him if he had signed in. This secretary was the only point of contact for James. Luckily this secretary cares about her job and James was met and not missed and left waiting.
Always make sure to not to miss out on the little things, it can make a world of difference for a patients experience.